Working With The Media: How to Build Meaningful Relationships with the Media to Grow Your Spirits Brands
Working productively with the media also requires an understanding of today?s media landscape. The often-overlooked beverage trade media and what were once smaller spirits bloggers have now found a large voice within the industry through their own portals and social media platforms. Spirits companies today can no longer overlook this demographic. Learn where we stand today and what the future holds.