Here is an update from the American Single Malt Whiskey Commission (ASMWC)(http://www.americansinglemaltwhiskey.org/), written by Steve Hawley from Westland Distilling. The lack of inclusion of ASMW is just one aspect of the proposed updates that are troublesome, beyond those listed in the general thread, above. Please note the section highlighted…[Read more]

I think this is by far the most controversial of the proposed changes, and I am fairly certain no one will be in favor of limiting barrel sizes. Also, I don’t think it is TTB’s specific intent to do so, but rather that are asking the question in order to see if there is any compelling feedback for do so. That being said, I have seen a few people…[Read more]

Thought this might be helpful for those of you working on marketing plans. I shared this over on the blog for High-Proof Creative:

Marketing entails way more than just than social media, and it may be one reason you do not have a full-scale marketing plan yet. Clients often tell me it comes down to lack of time or knowledge of what to include…

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There’s been lots of buzz about the proposed TTB regs with the focus on labeling and advertising across the spirits categories. As TTB attempts to modernize the regulations, let’s use this forum to raise those areas of particular interest to our industry. An robust exchange will have us better prepared to respond. Share your thoughts…[Read more]

How do you get a label approved if you are going to hand write in the ABV/proof at the time of bottling? I just submitted a label and had “_____ABV / _____ Proof” and put in the notes to the reviewer that it would be between 80 and 100 proof and would be written in for the actual proof at the time of bottling. They rejected it and said it had to…[Read more]

Hello everyone!
I just joined ACSA, so I wanted to introduce myself. I’ve been writing about distilling, and working in marketing since 2011. I launched a marketing agency for the distilling industry in August. We are currently serving clients throughout the U.S.

August 9, 2018 – Portland, Ore. – High-Proof Creative, a full-service, niche mar…[Read more]

If you are in need of branded whisky & spirit glasses, go to the family that have been creating them for 4 decades! Glencairn Crystal offers a discounted price for U.S. Distilleries and the most iconic whiskey glass of the 21st century – the Glencairn Glass. In addition, we have the adorable Wee Glencairn Glass, the stemmed copita glass, the…[Read more]

Branded high-end glassware with your logo. Glencairn Crystal is your one stop-shopping for branded glassware, packaging & decanters for your limited releases. We offer the iconic Glencairn tasting glass along with the Wee Glencairn (great for tasting rooms & consumer samplings), stemmed copita glasses (great for your nosing room) and the…[Read more]