Webinar: Legal Cannabis is a Game Changer for Beverage Alcohol

Description

Webinar on April 10th, 2019 from 3-4 PM Eastern time.

Cannabis is and will continue to impact EVERY consumer industry  and is rapidly evolving– how does it impact beverage alcohol, and where will it go from here? Jessica Lukas, VP of Consumer Insights at BDS Analytics will provide a data-rich perspective on this topic and insight into who the cannabis consumer (and non-consumer) is and what overlap exists with regard to alcohol, specifically spirits. Jessica will discuss the current state of the cannabis market, including the changing face of the new user. She will also present where the cannabis market is headed in the near-term, where it is likely to go in the long-term, and the opportunities and threats this presents. The conversation isn’t just about THC; CBD and other cannabinoids are taking off, too!

About your Presenter, Jessica Lukas

Prior to joining BDS Analytics and the world of cannabis data, Jessica Lukas spent ~10 years working with/for top global CPG and Beverage Alcohol companies at Nielsen Innovation (BASES) and at Dr Pepper Snapple Group. After taking a short break to develop and launch an app with a business partner, Jessica returned to data analytics—but this time for weed. BDS Analytics is now her home, and she is the Vice President of Consumer Insights. BDS Analytics is headquartered in Boulder, CO and is the leader in data, market research, analytics, and consumer insights for the cannabis industry. She helps clients (inside and outside the industry) understand the evolution of the cannabis market, products, and consumer in order to assess the opportunity and/or threat and drive strategic decisions. AND given her many years spent working within Beverage Alcohol, the interaction, overlap, substitutability, pairing of Cannabis + Alcohol is a particular focus and passion